About Us

First Label is a privately owned Christchurch based company, and we specialise in printing self-adhesive labels for businesses in Canterbury and throughout the South Island.
If your product needs labelling then First Label has the pressure-sensitive label solution for you.

We competitively service the short to medium run length, colour and blank label market. Longer multiple variety run lengths are also well within our capability.

Our press room is complemented by comprehensive pre-press facilities including innovative graphic designers and in-house plate-making. This experience and technology enables First Label to offer an unbeatably fast and flexible label service.

A major focus…

A major focus at First Label is the manufacture of labels for the food and beverage industry, providing you with innovative and yet practical solutions. We understand that your company brand is your most valued asset, so we’re serious about defending and enhancing its integrity. Food and beverage labels are not our singular focus.

Our business philosophy is simple –

We exist to provide your company with the right label; at the right time; at the right price. First time, every time.

3rollsIf you need a label supplier who knows the meaning of service, with a commitment to on-time delivery, then First Label is the company for you. We consider ourselves to be an integral part of your supply chain, and we take pride in being associated in such a prominent way with your products.

First Label produce labels to meet the following needs:

  • Permanent for Food an Beverage
  • Glass Bottles, plastic containers
  • Chiller/Freezer
  • Thermal Print (Bar Code, despatch labels)
  • Repositionable
  • Specialist (security, electrical, tamper evident seals, blank and/or continuous address labels)

From our place to yours…

First Label is a quality conscious company. Second best is not good enough!
Terms such as “commercially acceptable” or “she’ll be right” are banned. If we are not satisfied with the finished product, we know that you will not be either. We closely monitor all processes and procedures and regularly review our Standard Manufacturing Practices, and Q.M.S.

We are committed to quality and service. We are acutely aware that for most of our customers, the value of the labels that we produce greatly exceeds the “cost price” of those labels.  We exist to enhance your satisfaction as a customer by ensuring that all of your requirements are identified, met and seamlessly integrated into our production processes.


Download our full company brochure (1.82 MB):

Ph (03) 349 6633
Fax (03) 349 6632
Unit C 18 Gerald Connolly Place